RESULTS

Six Flags' sales team was looking for a brand refresh aimed at two key groups: corporate clients in search of some fun, and teens craving thrilling group adventures. Our in-house creative team developed concepts that reflected the post-COVID world—one where people are eager to step away from screens and reconnect with friends and colleagues in fresh, exciting ways.

We hit the road, traveling across the country to Six Flags New England, the perfect backdrop to bring all four concepts to life. Filming during both park hours and after hours presented a unique challenge for our production team, but we embraced it. DP Jeff Nolde selected the ideal Cooke lenses to give the visuals a timeless yet inviting feel. Colorist Daniel Leary elevated the shots with his signature color correction, adding depth and richness to every frame.

Sound designer Wes Poland crafted a distinct sound for each video, tying the campaign together with a seamless, symbiotic feel. Casting was an exciting challenge, as we sought out fresh faces and voices that instantly left a lasting impression. The result? A campaign that’s as unforgettable as the adventures it showcases.